Welcome to my blog! I’m Yaju Arya, blending 17+ years of expertise in QA, GenAI, and Technical Product Management to deliver actionable insights, innovative strategies, and real-world solutions for tech enthusiasts and professionals.
The biggest reason startups fail is lack of preparation. Getting into entrepreneurship is like entering into a relationship – easy to start, and only those sustain who take several aspects into consideration. Thinking that you can be successful by being an aggregator like Oyo and Ola, is like thinking you can be successful in [...]
So many times we hear from people “follow your dreams” “don’t spend time doing things you don’t want to” “this is one life, live it the way you want”. All these are glorifications. There’s no harm doing what you want to do, as long as you’re practical about it. The thoughts in your head won’t [...]
In big cities / IT hubs, it isn't difficult to start a career. Some or the other company will absorb you. If you're a student there then even campus placements will be more than elsewhere. What if because of personal constraints you have to be in a place with very little scope for IT Jobs? [...]
One must take some practical precautions before starting their startup. People become entrepreneurs to fulfil an aspiration and after the honeymoon period gets over, reality hits them on the face. They had imagined that they'll launch a top-notch product, which will be a super hit in the market, users will come by millions and the [...]
In recent years, new businesses have emerged that are based purely on the Internet. All over the world, net speed has increased and smartphones have become common. Especially in India, after the advent of Reliance Jio, assembling of mobile phones locally, and increase in education levels. It's a common sight even in villages to see [...]
Don't want to leave home ? Want to work in IT ? How about your own technology company ? It's estimated that around half of American workforce will be self employed in 2020. Closer home in India, I'm seeing a lot of startups emerging, particularly in non-IT hubs. And you don't need a lot of [...]
"Be honest" People will tell you to lie to your customers. To project yourself as bigger than what you are. To say false words of praise to your customer. It doesn't work in the long run. Some day you'll meet a seasoned veteran who'll realise your bluff. Who'll pay you money if you admit your [...]
The most memorable books tell a story. We humm songs whose lyrics tell a story. When we watch a movie, we care mostly for the story, less about performances and technicalities. Subconsciously we look for stories in Software as well. The best websites tell a story. The best brands are backed with a story of [...]
Issues at IT Employees level 1) Several cases of illegal firing and layoffs . Employees are typically called to a room and asked to sign in 15 min on a voluntary resignation as a one time offer failing which they would be terminated and would not be given experience letter or a relieve letter stating [...]
Would you go all the way for a customer, even if they would never do business with you in future?
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